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Full custom

Built from scratch for brands that need the product itself to feel original, not just decorated. Fabric, shape, trims, labels, and packaging all stay in play.

Full Custom

Built from
the ground up

Best for headwear, bags, blankets, towels, and accessories where material choice, trims, and product construction matter as much as the artwork.

Premium full custom hat shown on model

Why teams useOGfor full custom

Built from scratch icon

Built From Scratch

The product is not chosen off a shelf first. We shape the build around what the brand actually wants to make.

Materials and trims icon

Materials + Trims

Fabric direction, labels, closures, patching, and packaging all stay open so the result feels considered.

Real guidance icon

Real Guidance

We help balance product ambition, budget, and timeline so the custom work lands where it should.

Stanford Medicine
Red Bull
Supergoop!
Synergy Kombucha
GoodOnya
Islands Restaurant
Oak Essentials
Pura Vida
Google
Verve Coffee
Primally Pure
Vive Organic
Hobie
High Street
Jarritos
Channel Islands
Eye Glove
Mountain Valley
Nitro Circus
Field Day Coffee
Fantastic
South Congress Hotel
Crooked Hammock
Thrasher
805 Firestone Walker
Firestone Walker
Marriott
Outerknown
Microsoft
Stanford Medicine
Red Bull
Supergoop!
Synergy Kombucha
GoodOnya
Islands Restaurant
Oak Essentials
Pura Vida
Google
Verve Coffee
Primally Pure
Vive Organic
Hobie
High Street
Jarritos
Channel Islands
Eye Glove
Mountain Valley
Nitro Circus
Field Day Coffee
Fantastic
South Congress Hotel
Crooked Hammock
Thrasher
805 Firestone Walker
Firestone Walker
Marriott
Outerknown
Microsoft
Stanford Medicine
Red Bull
Supergoop!
Synergy Kombucha
GoodOnya
Islands Restaurant
Oak Essentials
Pura Vida
Google
Verve Coffee
Primally Pure
Vive Organic
Hobie
High Street
Jarritos
Channel Islands
Eye Glove
Mountain Valley
Nitro Circus
Field Day Coffee
Fantastic
South Congress Hotel
Crooked Hammock
Thrasher
805 Firestone Walker
Firestone Walker
Marriott
Outerknown
Microsoft
Stanford Medicine
Red Bull
Supergoop!
Synergy Kombucha
GoodOnya
Islands Restaurant
Oak Essentials
Pura Vida
Google
Verve Coffee
Primally Pure
Vive Organic
Hobie
High Street
Jarritos
Channel Islands
Eye Glove
Mountain Valley
Nitro Circus
Field Day Coffee
Fantastic
South Congress Hotel
Crooked Hammock
Thrasher
805 Firestone Walker
Firestone Walker
Marriott
Outerknown
Microsoft
Fabric swatches used to guide a custom bags build

Product first

The product
is the brand

Best when the goal is not just decoration, but a product with its own materials, build, and finish language.

A few things to know

More control
over the final
product

For teams that want to influence the feel, construction, and finishing details instead of picking a stock item and decorating it.

100+ piece minimums

Built for real programs, drops, and premium gifting runs rather than one-offs.

4-8 weeks+

Timelines vary by category, sample needs, materials, and how custom the finish package gets.

Best-fit categories

Hats, bags, towels, blankets, bandanas, and accessories with product-level brand details.

Recent Projects

Built for brands that want more than decoration

A few examples of the kinds of categories that make sense for full custom: premium hats, retail bags, blankets, bandanas, and other soft goods where the product itself carries the story.

Feeling Swell custom hat shown in a product lifestyle photo

Feeling Swell

Custom Hats

Details + Finishing

Where full custom gets interesting

Materials, labels, trim tape, patches, closures, and packaging are usually the difference between a decorated item and a product that feels fully built.

Material swatches and trims laid out for a full custom product build

Fabric + handfeel

Material Direction

Interior woven label sewn into a custom hat

Interior brand hit

Woven Labels

Closure and label detail on the back of a custom hat

Back-end trim

Closure Details

Interior stripe trim detail inside a custom cap

Custom tape + trim

Stripe Trim

Patch and trim components laid out for a custom hat build

Front graphic build

Patch Layout

Finished Stanford Medicine packaging and inserts arranged together

Ready to hand off

Packaging

Material swatches and trims laid out for a full custom product build

Fabric + handfeel

Material Direction

Interior woven label sewn into a custom hat

Interior brand hit

Woven Labels

Closure and label detail on the back of a custom hat

Back-end trim

Closure Details

Interior stripe trim detail inside a custom cap

Custom tape + trim

Stripe Trim

Patch and trim components laid out for a custom hat build

Front graphic build

Patch Layout

Finished Stanford Medicine packaging and inserts arranged together

Ready to hand off

Packaging

Material swatches and trims laid out for a full custom product build

Fabric + handfeel

Material Direction

Interior woven label sewn into a custom hat

Interior brand hit

Woven Labels

Closure and label detail on the back of a custom hat

Back-end trim

Closure Details

Interior stripe trim detail inside a custom cap

Custom tape + trim

Stripe Trim

Patch and trim components laid out for a custom hat build

Front graphic build

Patch Layout

Finished Stanford Medicine packaging and inserts arranged together

Ready to hand off

Packaging

How It Works

A simple path into custom development

The process starts broad, then gets more specific fast. We use the first conversation to narrow product type, materials, finish level, quantity, and timing before the build starts.

01

Define the product

Start with the category, quantity, budget, and deadline. We help narrow the right build path, materials, and level of customization.

02

Dial in the details

Fabric, shape, sizing, trims, labels, packaging, and artwork all get aligned before production starts.

03

Sample, produce, deliver

Once the details are approved, we move into production and finishing so the final goods show up feeling complete.

FAQ

A few quick answers

What is the minimum order?

Most full custom projects start at 100 pieces, but the real minimum depends on the product type, materials, and finish package. We will tell you early if a concept wants a higher quantity.

How long does full custom usually take?

Most projects land in the 4-8 week range once the product direction and details are approved. More specialized materials, sampling, or packaging can push that longer.

What kinds of products fit this path best?

Hats, bags, blankets, towels, bandanas, accessories, and other soft goods where the product itself is part of the brand story, not just the logo on top.

Can you help if we do not know the exact materials yet?

Yes. That is a big part of the process. We can help narrow the right fabric weight, trims, finish level, and construction details based on the goal and budget.

Do we need finished artwork to start?

Not always. If the concept is still taking shape, send what you have. We can review the direction and figure out what needs to be designed or production-ready next.

Finished custom packaging and product inserts

Start a Project

Let's build it from scratch

Share the product type, rough quantity, budget, and timing. We will help figure out whether full custom is the right path and what level of build makes sense.

Preferred files: AI, EPS, PDF, SVG, or a zipped vector package.

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