How We Think About It
Sustainability
We make goods meant to be kept. That's the whole point. Throwaway merch is the problem — we're not trying to add to it.
We don't have a sustainability certification. We're not a B Corp (yet). What we do have is a point of view: goods should be worth the resources it took to make them. A hat that lasts three years is more sustainable than a hat that lands in a donation bin three weeks later.
That shapes every decision we make — what we source, how we build it, and what we recommend to clients.
Neutral Collection
Better merch usually starts with better blanks. Strong fabric, grounded color, and pieces people actually want to wear all help extend the life of what gets made.
Material Detail
Better materials are part of sustainability too. If something feels good, fits right, and holds up, it has a much better chance of staying in rotation.
Worn Again
Longevity is the goal. When the base garment already feels easy, durable, and good on-body, it has a much better chance of being worn on repeat instead of forgotten after one event.
How we approach it
Quality over quantity
The most sustainable product is one people actually keep. We build goods to last — not to end up in a landfill six months after the event. Retail-quality construction means your merch has a longer life and a smaller footprint.
Responsible sourcing
We source across different blank suppliers depending on the project — from AS Colour to Stanley/Stella and other programs that carry organic and recycled ranges. The right answer depends on fit, budget, timeline, and what kind of material story a brand wants to tell.
No single-use waste
We don't produce runs of throwaways. Every order is made to order — no overstock, no dump runs, no warehouse full of unsold boxes. If we're making it, someone wants it and will use it.
Upcycled program
Our throw blanket program uses exclusively upcycled and reclaimed materials. If you're looking for goods with a recycled or upcycled material story, this is the place to start.
Local production where possible
We offer made-in-America solutions and do a lot of work in Los Angeles. We screen print in Hermosa Beach and embroider in downtown LA, but that is not always the path. If a project is being manufactured overseas, we may keep the full build there. It depends on the product, the timeline, and where the client wants it made.
Built around the brief
Tell us what you are after and we will come up with a smart solution for it. Sometimes that means organic or recycled materials, sometimes it means local production, and sometimes it just means making something better enough that people actually keep it.
The honest truth
Custom merch has a carbon footprint. We're not going to pretend otherwise. Our job is to make sure that footprint is worth it — by building things people actually use, sourcing from responsible partners, and being honest with clients about the tradeoffs. We're working on doing more, and we'll update this page as we do.
Build something worth keeping
We'd rather make fewer, better things. Tell us about your project.
Start a Project