Retail apparel, drinkware, socks

Verve Coffee Roasters

Verve's Grateful Dead goods had to carry a recognizable collaboration without turning into a loose pile of logo products.

Project Lens

A collab merch program with enough range to feel like retail.

The stronger move was to keep the program edited: a wearable graphic tee, usable drinkware, and small-format soft goods that could support the collection without competing with the hero artwork.

ApparelDrinkwareSocksRetail drop

Build Note

Product range with restraint

The assortment spans different use cases, but each item still feels tied to the same visual world.

Build Note

Photography as proof

Close product photography makes the print, material, and finished scale easier to understand before someone commits to a run.

Build Note

Retail-first merch logic

The goods need to look like something a customer would buy, not just something a brand would hand out.

Project Proof

The goods in context

A tighter photo set for the finished pieces, details, and product logic behind this case study.

Large-format apparel print

Graphic tee

Collection support item

Custom socks

Artwork proof

Graphic direction

Next Case Study

Boatsetter

Boatsetter had a clear product environment: boats, beaches, sun, travel, and summer handoffs. The goods needed to belong there.

View Next Study

Build With Orange Goods

Have a project that should feel this considered?

Send the product idea, quantity, timeline, and references. We will help narrow the path and turn it into goods with a real point of view.

Start a Project